MEET OUR 2026 JUDGES

The Women in Content Marketing Awards (WICMAs) are judged by an esteemed panel of industry leaders and experts in content marketing. Learn more about our judges!

Sarah Schaffer

Founder & CEO

Bond Studios

A journalist by training, Sarah cut her teeth in high-pressure newsrooms and reported front-page stories on a wide range of topics, from housing and crime to medicine and rock music. Today, she uses that news judgment and story mining experience to showcase organizational impact and shine a spotlight on purpose-led work being achieved around the world. Sarah launched the independent creative agency Bond Studios in 2022, forming a team that acts as on-call journalists, editorialists, and communications strategists for organizations of all types and sizes. Bond has collaborated with cultural nonprofits, higher-education institutions, and world renowned names in business, from Bloomberg Industry Group to Harvard Medical School.