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Kate Pfetsch blends expertise in marketing, entertainment, production, media, and branding to create award-winning storytelling that drives measurable impact. She launched Marriott’s Content Studio, leading global entertainment strategy and producing acclaimed video series, podcasts, and social content—earning Telly, Webby, Shorty Impact, Brand Film, and NAACP Image Awards, along with film festival selections. Kate led Marriott’s streaming debut with two Amazon Prime Video series that shattered engagement records. As Global Head of Content Strategy, she established the company’s first Content Center of Excellence, guiding strategy across 150 countries.

Before Marriott, she led branded entertainment at Discovery, crafting multi-platform campaigns for major brands like Toyota, American Express, Purina, and E*TRADE. Kate currently serves as President of the Alumni Board for the Merrill College of Journalism at the University of Maryland, her alma mater.